It’s still two months until “Showtime Synergy,” but to rev up interest in the live action adaptation of the classic 80s cartoon/toy line ‘Jem and the Holograms’, Sony is steadily releasing trailers and other material.  Their latest is a music video for the song ‘Youngblood’ which has previously been heard in snippets in the previous two trailers.  Now you can hear a full(ish) minute and a half cut, minus dialogue.  The video features Jem and the Holograms onstage performing the song, along with other clips from the movie, including a few with “Synergy.”

Watch for yourself below:

The song is peppy and uptempo but is a little on the generic side.  It’s hard to imagine such an average song rocketing an unknown garage band to superstardom, which appears to be the plot of the movie.  Even rather bland movies can generate some really catchy songs.  Remember the Tom Hanks 90s flick ‘That Thing You Do’?  Probably not, but you likely remember the song.  (And may have it stuck in your head now.)

And I love pop music!  I still play Carly Rae Jepsen’s entire album on the reg!  Considering that ‘Jem & The Holograms’ is co-produced by Scooter Braun, who manages Jepsen as well as Justin Beiber and other earworm-makers, couldn’t they have enlisted writers and producers to craft something undeniably catchy?  This sort of sounds like a Bella Thorne outtake.

Actually, if it sounds like any contemporary pop star, it’s Taylor Swift and she is a massive success, so maybe this song will appeal in the same way hers has.

‘Jem and the Holograms’ is directed by Jon M. Chu and  stars Audrey Peeples as Jerrica/Jem, Stefanie Scott as Kimber, Aurora Perrineau as Shana, Hayley Kiyoko as Aja, Ryan Guzman as Rio, Molly Ringwald as Aunt Bailey and Juliette Lewis as Erica Raymond.  (Fans of the cartoon will note that Aunt Baily is adapted from housemother Mrs. Bailey and Erica Raymond is a feminized version of the show’s main villain Eric Raymond.)  Britta Phillips and Samantha Newark, the original singing and speaking voices of Jem will also make unrevealed cameos.  And recently, it appears that Kesha is portraying Pizzazz.

What do you  think of “Youngblood?”  Could this be a real hit?  Will that drum up more attention for the movie?

Source: Screen Rant