Guillermo Del Toro’s Pacific Rim is due to hit theaters in just a couple of weeks, and Warner Brothers and Legendary Pictures are really pushing for this film, a refreshingly original property, to be a breakout hit.  The marking department has been working overtime and has released a series of video clips highlighting various aspects of the film and we’ve collected them here for you to watch!

What? This shirtless pic of Charlie Hunnam as Raleigh Beckett is most certainly NOT gratuitous! Photo by Kerry Hayes – © 2011 Warner Bros. Entertainment Inc. and Legendary Pictures Funding, LLC

In the first clip, we see Charlie Day’s scientist character, Dr. Newton Geiszler, attempting to bargain with Ron Perlman’s Hannibal Chau in an effort to get his hands on a Kaiju (giant monster) brain.  Perman’s dialogue suggest that once killed, the Kaiju’s body parts (“even the crap“) have some value on the black market.  Could they have some kind of drug-like effect?

The second clip amps things up considerably, in contrast.  Here we see a Kaiju battling a Jaeger (giant mecha armor).  As an old school Shogun Warriors fan, the “elbow rocket” charmingly recalls the launching fists of the old Shogun Warriors toys!

Lastly, the beginning of a faceoff between a Kaiju and Jaeger in the middle of the city.

Check out all three clips here:

Also not gratuitous. Photo by Kerry Hayes – © 2011 Warner Bros. Entertainment Inc. and Legendary Pictures Funding, LLC

In addition to these movie scenes, Warner Brothers has released two “B-Rolls” of the film, essentially behind-the-scenes footage of the film’s director and of the actors filming their scenes, without the glossy editing and special effects.  This is an interesting move in my opinion.  This type of material is the sort one would expect to find on a DVD/BluRay release as an extra to be viewed after a person had already watched the movie.  The fact that WB is releasing this footage before the movie has been seen by a single spectator shows that they are really banking on this film.

Though we still don’t know the exact details of the plot, the behind-the-scenes footage is still pretty fascinating, in that it shows some of what goes into creating the cinematic magic that we get to enjoy, settled into our red plush theater seats.

What do you think?  Can a science fiction film that is NOT based on an existing comic book, cartoon or toy succeed in such a competitive and crowded market in the summer popcorn season?  Are you excited to see Pacific Rim or are you waiting to see what others think about the film before you make up your mind?  Leave a comment below!


Source: Coming Soon