A giant billboard ad to rehire James Gunn has appeared four miles away from Disney’s Anaheim theme park! Although, this time it wasn’t pixie dust that made the ad appear, rather, it was the magic of crowdfunding.
James Gunn’s fans are showing their appreciation and support for the ‘Guardians of the Galaxy’ director after being fired by Disney. The digital billboard popped up on Monday and reads “Save the Galaxy: James Gunn for Vol. 3.” The ad was paid for through a GoFundMe campaign that raised nearly $5,000 in a little over a month.
Disney unceremoniously fired Gunn on July 20, following the resurfacing of old tweets in which he joked about rape and pedophilia. A group of conservative trolls found the tweets in a string of similar acts against Hollywood personalities who are vocally anti-Trump.
One of the people behind the campaign, Giuseppe Cincinnato, explained that the billboard is to show that their protest is “not just all online outrage.” He said:
“We really love Gunn as both a creator and the man we’ve seen him mature into. Even if this wasn’t going to cause Disney to see their mistake, we could at least show James Gunn how much support he has in his corner of the galaxy.”
The devoted group of fans even created a website, RehireJamesGunn.com, and paid a company $4,000 to run the digital billboard, which will be up through Nov. 25. Their main goal is to get enough money for a more expensive billboard ahead of Christmas and move it closer to the park.
Cincinnato explained that the process of getting the billboard was more complicated than he originally thought, saying:
“I’ve probably sent hundreds of emails, hundreds of phone calls. Hundreds of text messages to so many companies and reps. We definitely hit a few hiccups.”
Gunn’s firing not only sparked outrage from fans, but also from the cast of the ‘Guardians’ franchise. The cast personally came forward to ask for him to be reinstated, and a Change.org petition has gained more than 400,000 signatures.
Despite all of this, Disney has stood behind its decision to fire Gunn. CEO Bob Iger recently gave a statement, saying:
“The James Gunn decision was brought to me as a unanimous decision of a variety of executives at the studio and I supported it. I haven’t second-guessed their decision.”
As for Gunn, it looks like the director will be okay. He was hired by Warner Bros. to write a sequel to ‘Suicide Squad,’ and he may end up directing the film.
While a giant like Disney is unlikely to go back on their decision, Cincinnato remains hopeful that the studio will “reevaluate” the decision someday saying:
“If nothing comes of this, at least we met some amazing people and we did what’s right for James and showed how important he is for us.”