We still don’t have a name for Disney’s direct-to-consumer streaming service but new details are emerging.
Not only is it set to likely be cheaper than Netflix, but it’ll have a few other bonus options for consumers as well such as the ability to bundle it with ESPN and Hulu at a lower price in a format that looks closer to what cable television subscriptions try to do. Only, you won’t be forced into picking every channel to get the ones you want here.
The details started to trickle out while Disney’s CEO Robert Iger was on a conference call with investors on Tuesday. He shared that ESPN, which Disney owns, and Hulu, which Disney co-owns, all have different audiences but for those that have a crossover, there will be a benefit to these packaged subscriptions.
According to Iger:
“If a consumer wants all three, ultimately we see an opportunity to bundle them from a pricing perspective.”
While the exact pricing hasn’t been shared, Iger did state that:
“The price will reflect a lower volume of product, as will the cost of producing and owning that content.”
Not only will the app include past shows and movies, but it will also include new and upcoming content yet to be released in both TV and film productions from their stable of intellectual property from Marvel, Pixar, 20th Century Fox, and Lucasfilm. With ‘Captain Marvel‘ being the first film in the Marvel Cinematic Universe which won’t be heading to Netflix as a streaming service, I’m sure it won’t be a surprise as to where it does end up.
No word yet as to when Disney’s streaming service will be available.
Source: Comic Book