Can’t get tickets to the 7 pm showing of ‘Avengers: Endgame’? No problem! AMC has you covered. 17 AMC theaters are staying open around the clock for four days– that’s 96 hours– to deliver all the ‘Endgame’-y goodness 24 hours a day. (So if you’re like me and randomly wake up at 3 am with nothing to do…) The latest Marvel Studios pic has the biggest ticket presales in history, having already racked up $120 million. It remains to be seen if the follow-up will best ‘Avengers: Infinity War’s $257 million opening, but some project that it could very well score a record-breaking $300 million on opening weekend. This four-day round-the-clock opening sets a new record.
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In a statement, AMC Executive VP worldwide programming, Elizabeth Frank said:
“With a desire to satisfy as many Marvel fans as possible on Thursday and through the weekend, AMC’s programming team is reviewing ticket sales theater by theater and adding showtimes later and later. In fact, there are multiple AMC locations that will be operating around the clock from Thursday night through Sunday.”
‘Avengers: Infinity War’ generated $640.5 million on its opening weekend worldwide, but that excluded the massive China market. This time around, China and a few other territories are getting ‘Endgame’ starting on Wednesday, a day earlier than we will in the US.
In the US, ‘Infinity War’ earned over $678 million, but worldwide, of course, it crossed the billion dollar line. However, while the ‘Infinity War’ opening bested that of ‘Star Wars: The Force Awakens’, at the end of the day, ‘The Force Awakens’ made more money. In fact, in the US, last year, ‘Black Panther’ actually out-performed ‘Infinity War’, earning over $700 million. But in that case, its foreign gross didn’t even match that. (It still made over a billion.)
So ‘Endgame’ isn’t guaranteed to be the biggest movie ever. But so far, it’s off to a killer start.
What do you think?
Source: The Hollywood Reporter